Look for the Pony

Business Success Is Driven By Difficult Adaptation. We Must Adjust To Changing Needs Of Customers, Employees, The Market And The Community. By Thomas J. Roach During the pandemic, organizations changed the way they do business. When the pandemic totally recedes, some aspects of business culture will return to normal, but many of the adjustments of the pandemic will remain in…

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The Communication Gap

The Learning Curve For New Technology Can Take Decades, But Human Will Is The Ultimate Determinate Of Change. By Thomas J. Roach The 20th century ended with vast expansion of the global communication network. Now, as we near the quarter century mark of the 21st century, it seems that network is closing.  Most notably, China is imposing restrictions on what…

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Understanding Public Opinion

Common Ground Must Be Discovered And Rapport Must Be Built Through Good Faith Negotiation. By Thomas J. Roach Public opinion is arguably the most powerful force impacting corporate America. To survive, companies must maintain a degree of consensus with neighborhood groups, shareholders, customers and employees.  Public relations professionals manage this by overseeing communication processes like advisory boards, public meetings, focus…

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Standing Tall

Hubacz-Kiley Flips The Script On Community Outreach, Noting Operators Should Be Proud Of What They Produce. By Therese Dunphy Historically speaking, aggregate producers have kept a low profile, operating under the philosophy that out of sight equals out of mind. But the time for such an outlook has long passed. “There’s no reason for us to hide because we’re not…

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