Louis Allis LLC, a specialty motor manufacturer based in Warrior, Ala., said it has obtained a preliminary injunction order from a federal court in Delaware on Oct. 13, that immediately prohibits Ideal Electric Power Co. from using or displaying Louis Allis’s federally registered trademarks for its brand name and stylized LA logo. The preliminary injunction order will continue until the court has ruled following a trial in this matter, which is anticipated to be scheduled for 2025.
In addition to precluding Ideal from using and displaying the Louis Allis trademarks, the court’s preliminary injunction order forbids Ideal from claiming to own or in any way be associated with Louis Allis. Ideal cannot offer or sell any goods or services bearing the Louis Allis trademarks, and Ideal cannot take any steps that create the impression that Ideal’s products or services are connected to Louis Allis, which they are not.
The judge also ordered Ideal preliminarily to remove any references to the Louis Allis trademarks from its corporate website, social media postings and other marketing and promotional materials.
At the end of June 2023, Louis Allis said that Ideal claimed to own certain Louis Allis trademarks and business lines. The company said Ideal was also falsely trying to pass itself off as the real Louis Allis and the heir to Louis Allis’s more than 100-year customer service history.
“Ideal set up display booths at industry events such as the 2023 Electrical Apparatus Service Association (EASA) Annual Convention, where it prominently displayed the Louis Allis name and logo, and it falsely claimed in press releases and through social media that it had acquired the Louis Allis large motor business. Louis Allis promptly responded by filing a lawsuit against Ideal for trademark infringement on Sept. 6, 2023, in federal court in Delaware,” Louis Allis stated.
The caption of the litigation is Louis Allis LLC v. Ideal Electric Power Co. (D/B/A The Ideal Electric Co.), 1:23-CV-00980 (CFC) (D. Del.).