Multinational Off-Highway tire manufacturer BKT announced its membership in Global Platform for Sustainable Natural Rubber (GPSNR). BKT, which touts its rapid adaptation to best global practices, is thus taking a further step in promoting long-term sustainable practices, culminating in a more environmentally conscious and friendly production in line with the principles defined by GPSNR.
Natural rubber production holds several opportunities for improvement in both environmental and social terms. The expansion of rubber plantations is likely to influence tropical forests, but by means of sustainable practices, it is possible to protect biodiversity and reduce greenhouse gas emissions. Similarly, ensuring dignified working conditions and respecting workers’ rights on rubber plantations is central to promoting an ethical and sustainable industry.
To address such challenges and promote sustainable solutions, the Global Platform for Sustainable Natural Rubber (GPSNR) brings together natural rubber producers, traders, tire manufacturers, nongovernmental organizations, academic institutions and other industry partners.
By its membership of GPSNR, BKT is therefore strengthening its commitment to aligning the natural rubber supply chain with the organization’s guidelines. As a member of GPSNR, the company also has access to a platform that aims to standardize manufacturers’ sustainability reporting and digital platforms for compliance with the requirements of the European Deforestation Regulation (EUDR) that will come into effect as of December 2024.
“The principles on which GPSNR bases its roots are in line with our ESG policy. This path will allow us to develop and align our digital tracking initiative for the sustainable sourcing of natural rubber in accordance with internationally accepted principles. At the same time, the GPSNR membership allows us to sustain and expand our sustainability initiatives aiming at accelerating both structural and quality changes in our natural rubber supply chain over the next five years,” said Rajiv Poddar, joint managing director of BKT.
To support its mission, BKT is cooperating closely with a number of Indian government agencies, including the Rubber Board and Automotive Tyre Manufacturers Association of India, and with some of the world’s leading players in the natural rubber industry.
“Being a member of GPSNR also means that we have direct contact with suppliers of premium natural rubber across the world, which is crucial for a company like ours that has always focused on high quality standards,” concluded Poddar. “This is a both strategic and conscious choice that supports our growth ambitions and allows us to pursue ever higher levels in sustainable production.”
By joining GPSNR, BKT further confirms its compliance with core principles in the areas of sustainable forestry, water resource management, protection of rights and territories, human and labor rights, equality, traceability, transparency and anti-corruption, and training and education.