Communications

Managers Hiring Managers

Managers Hiring Managers

Mar 20, 2025

There Are Ways To Reduce The Risk Of Making A Bad Hire. Just Ask The Beatles. By Thomas J. Roach Before they were The Beatles, the most influential musicians in pop music were called The Quarrymen. Much has been written…

The AI Question

The AI Question

Feb 7, 2025

The Key Question Is Not When To Use It, But When Not To Use It. By Thomas J. Roach AI is here to stay. It has many useful applications, and probably all of us do or will use it. However,…

Talking With, Not Talking To

Talking With, Not Talking To

Jan 20, 2025

Communication Should Always Be Treated As A Negotiation. By Thomas J. Roach Words we choose and ideas we express are unavoidably subjective. We are mistaken if we think others receive our messages and understand exactly what we say and why…

To Be Yourself

To Be Yourself

Dec 10, 2024

Communication In A Work Environment Calls For A Balance Between Professional Formality And Basic Sincerity. By Thomas J. Roach “Be Yourself,” is good advice, but it is an odd expression. Logically, if someone encourages you to be yourself it is…

Cultural Onboarding

Cultural Onboarding

Nov 6, 2024

Allocating Time And Resources For Acclimating New Employees To The Organization Is An Investment. By Thomas J. Roach First impressions can have a long-lasting impact on employee performance and morale. Allocating time and resources for acclimating new employees to the…

Bureaucratic Kryptonite

Bureaucratic Kryptonite

Oct 10, 2024

Those Who Embrace Change And Those Who Resist It May Be Necessary Sides Of A Dialogue. By Thomas J. Roach Organizations naturally develop procedures and rules to ensure that employee work habits and decisions will lead to efficient, safe and…

How You Say It

How You Say It

Sep 26, 2024

Because Communication Technology Has Given Us So Many Options, How We Deliver Our Messages Is Another Strategic Choice. By Thomas J. Roach Demosthenes, considered the greatest orator in ancient Greece, said the most important choices we make when communicating are…

Communication Studies

Communication Studies

Aug 1, 2024

When It Comes To Communications, Here Are Six Key Things I Know Now That I Didn’t Know Then. By Thomas J. Roach Many of us who find ourselves in communication jobs have never studied communication. English and journalism courses were…

In 100 Years

In 100 Years

Jul 3, 2024

We Can’t Independently Manage All Our Activities, But We Can Manage How We Look At Them. By Thomas J. Roach Perspective gives our actions meaning, and perspective takes it away. Years ago, when I worked in the corporate offices of…

The Habit of Character

The Habit of Character

Jun 4, 2024

Public Relations, Marketing And Advertising Create The Illusion 
That We Can Manufacture Reputation, But It Is A Fool’s Errand. By Thomas J. Roach Reputation is a broad term that implies prestige, reliability, quality, values and strength of character. Much effort…

Community Relationships

Community Relationships

May 6, 2024

When We Say Community Relations, What We Really Mean Are Community Relationships. By Thomas J. Roach Terms like community relations and public relations are misleading. They objectify complex, dynamic social interactions as if they were tasks on a to-do list.…

Communication Networks

Communication Networks

Apr 26, 2024

Communication Networks Exist With Or Without The Help Of Management. Joining Them Is A Lot Smarter Than Trying To Beat Them. By Thomas J. Roach All human interaction functions within informal communication networks. Governments, corporations clubs, groups of friends and…

The Making of a Media Release

The Making of a Media Release

Feb 29, 2024

Mass Media Are Still The Best Channels For Reaching The General Public. By Thomas J. Roach When it comes to free public communication, mass media are still the best channels for reaching the general public. Social media and web pages…

Communication and Technology

Communication and Technology

Feb 12, 2024

The Emergence Of Artificial Intelligence Is Just The Latest Development In The Menacing Partnership Between Technology And Human Affairs. By Thomas J. Roach Over the last 100 years, while technology dramatically changed how we live and work, it quietly changed…

Ask the Right Questions

Ask the Right Questions

Jan 22, 2024

We Conduct Job Interviews To Try To Predict What They Will Be Like After We Hire Them. By Thomas J. Roach Employment interviews are like a game. The interviewee anticipates what the interviewer wants the new hire to be like…