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Sales Interviewing

Sales Interactions Are More Manageable If One Approaches Them As Two-Way Communication Processes.

By Thomas J. Roach

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Roach’s Rules for Digital Communication

By Thomas J. Roach

In the industrial age we had Murphy and his Law: Anything that can go wrong will go wrong. Of course, stuff was made out of wood and metal. It broke and rusted and bent and eventually stopped working. In the age of digital communication we have the opposite problem.

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