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Bipartisan PR

artbaMarch 13, 2011 – Presidents Ronald Reagan and Bill Clinton didn’t agree on much, but they were both strong supporters of transportation investment to create jobs and grow the economy. The American Road & Transportation Builders Association and the American Public Transportation Association announced the launch of a radio and television ad campaign featuring these presidential icons. The two groups aim to elevate transportation investment into the ongoing congressional debate about the federal budget and future investment priorities. They are calling on Congress to pass a well-funded, multi-year highway and public transportation bill this year. The surface transportation authorization legislation expired on September 30, 2009, and has been extended until September 2011. I like the idea behind this campaign. Both sides of the aisle are covered, and the big issue is illustrated effectively. Let's hope it helps.